Kalshi Sports Props: Finding Edge in NBA, NFL & MLB Markets
How to find edge in Kalshi sports prop markets using player projections, matchup analysis, and correlation-based strategies. A data-driven guide for sports traders.
Jake Holloway spent three years at ESPN's Stats & Info Group building predictive models for live game broadcasts before discovering that prediction markets let you actually trade on the insights he was generating for TV graphics. He joined Bot for Kalshi in 2025 to lead market analysis and content strategy. Jake's superpower is making complex trading concepts accessible — he's written for audiences ranging from degenerate sports bettors to institutional portfolio managers, and he believes the best trading education doesn't feel like education at all. He covers sports props, political markets, weather markets, platform comparisons, and regulatory developments. Jake holds a BA in Statistics from UNC Chapel Hill, where he also walked on to the club baseball team (benchwarmer, but statistically the team's best pitch-framing evaluator).
How to find edge in Kalshi sports prop markets using player projections, matchup analysis, and correlation-based strategies. A data-driven guide for sports traders.
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